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How PIM can boost a lighting manufacturer’s productivity and revenues

30 min

9th December, 2021, 4 p.m. (GMT) - FREE Webinar

With LED, more than ever, product information is on a constant roller coaster in terms of change. LED chip, driver, specifications keep changing in a shortened timeline. And this affects a lot of marketing channels — Websites, data sheets, installation manuals, internal portals, distributor knowledge, external portals (e.g. ArchiProducts).

Without the right tools, it’s easy to get lost in Excel files, shared folders and data silos. 

In this webinar, PIM consultant Emre Güneş will share his insights and experience about how managing product data can help lighting manufacturers to tackle the challenge. With the right solution and strategy, you would not only face existing challenges easily but also significantly reduce your time-to-market for new products.

You will learn:

  • How a lighting manufacturer need to prepare and share technical information. 
  • All the channels that demand product data and how to easily share product information in websites, catalogues, data sheets, installation manuals, internal and external portals...
  • How to ease the pressure of changing components within products.
  • How to ensure that new products and iterations are shown accurately and swiftly across an ecosystem.
  • Why automation is critical and crucial.
  • How a PIM and a carefully prepared data structure will give you a competitive advantage.

Hosted by

Aaron Machej

Aaron Machej

Data Management Sales Specialist, Sales Layer


Emre Güneş

PIM Consultant, Agustos Teknoloji


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